PURL: Personalizing Direct Mail Marketing Efforts
Personalized URL (PURL) and sometimes referred to as custom URL, has recently caught the attention of marketers in the internet age. It’s one of those marketing strategy integrations that marry...
View ArticleClik here to view.
Big Mistakes that Could Sink Your Business
They say that a chain is only as strong as its weakest link, and when you relate this to business, there are many different ways you can interpret this cliché. For instance, you could use it to refer...
View ArticleClik here to view.
Innovate Do Not Stagnate
Surviving the early stages in business is already a milestone for any startup. Don’t you know that three out of four startups fail? Persisting through the years is already something to be thankful...
View ArticleDoomsday Small Business Ideas: Are You Ready?
Doomsday stuff could actually be good for small business ideas or concepts. Why? Many people seem to be more excited (or horrified) about the doomsday predictions than Christmas or New Year this...
View ArticleClik here to view.
This Is the Time You Prepare Your 2013 Promotional Calendars
We are just few days away from (No, not Doomsday!) 2013. By this time of the year, you must have been evaluating your business performance especially since 2012 has been a tough year for many of us....
View ArticleClik here to view.
Justifying Scrooge: Do Business And Continue Holiday Marketing
Charles Dickens’ character in his 1843 novel A Christmas Carol, Ebenezer Scrooge, before he got visited by the three Christmas spirits, is probably considered one of the biggest villains in the history...
View ArticleClik here to view.
5 Really Useful Tools for Business and Marketing
These days, everyone has some kind of device within reach of them at all times, whether it be a smart phone, a tablet, or a laptop. Back in the days it would usually be only businessmen who carried...
View ArticleClik here to view.
5 Things That Make Starting a Small Business Hard
Let us face the cold, hard facts: it’s not easy setting up a small business. In fact, most of the time it would seem that everything is conspiring against the success of your small business, and it...
View ArticleClik here to view.
The Many No’s of Small Business
For a long time now the practice that many businesses employ is never saying no to potential customers. It’s the aim-to-please attitude that has gotten so many deals closed through the years, taking...
View ArticleClik here to view.
Cyberinsurance and Its Applicability to Small Business Owners
ANONYMOUS. What could be more famous than them? The hacktivists group has allegedly been leading many cyberattacks that caused the shutting down of many websites (many of them belong to the government)...
View Article
